World Bank: FoodSystems 2030

The challenge: FoodSystems 2030 is an Umbrella Multi-Donor Trust Fund working to help countries build better food systems by 2030, progressing towards development and climate goals. They have approached Marchmont for support with a range of services which included branding and collateral design.

Our approach: Marchmont developed a suite of branding assets for FoodSystems 2030 and some of their programmes. This included:

  • Spearheading stakeholder outreach and interview work to inform brand development efforts.
  • Leading brand positioning and development, creating brand themes and logo for FoodSystems 2030 and a new dialogue.
  • Designing a print-ready two-page brochure introducing the Umbrella Multi-Donor Trust Fund.

Outcomes

  • Marchmont delivered new brand identities, logos and related design collateral.